Reach
Effectiveness
Adoption
Implementation
Maintenance
RE-AIM

Frequently Asked Questions

 

question navigation

The Basics (FAQs page 1)

 

Horizonatl Rule


Question: What is RE-AIM?


Answer:
RE-AIM is an acronym that consists of five elements, or dimensions, that relate to health behavior interventions:

Reach the target population

Effectiveness or efficacy

Adoption by target settings, institutions, and staff

Implementation - consistency and costs of delivery of intervention

Maintenance of intervention effects in individuals and settings over time

^ top of page ^

Horizonatl Rule


Question: How do you define each element?

Answer: Reach - The absolute number, proportion, and representativeness of individuals who participate in a given initiative, intervention or program.

Representativeness refers to whether participants have characteristics that reflect the target population's characteristics. For example, if your intent is to increase physical activity in sedentary people between the ages of 35 and 70, you wouldn't test your program on triathletes.

Effectiveness/Efficacy - The impact of an intervention on important outcomes. This includes potential negative effects, quality of life, and economic outcomes.

Adoption - The absolute number, proportion, and representativeness of settings and staff who are willing to initiate a program or approve a policy.

Implementation - At the setting level, implementation refers to how closely staff members follow the program that the developers provide. This includes consistency of delivery as intended and the time and cost of the program.

Maintenance - At the setting level, the extent to which a program or policy becomes part of the routine organizational practices and policies.

At the individual level, maintenance refers to the long-term effects of a program on outcomes after 6 or more months after the most recent intervention contact.

Horizonatl Rule

^ top of page ^

Question: How do the RE-AIM elements relate to planning?

Answer: As you design, plan, or evaluate an intervention, there are questions that you should ask yourself.

Reach the target population
Effectiveness or efficacy
Adoption by target, institutions, or clinicians
Implementation - consistency and costs of delivery of intervention
Maintenance of intervention effects in individuals and settings over time

Horizonatl Rule

^ top of page ^

Question: Which RE-AIM element is the most important? (Isn't Reach really the bottom line in what you are trying to accomplish?)

Answer: Some have argued that Reach is the most important criteria, but we think that all five RE-AIM dimensions are equally important. An intervention with high Reach, but little or no Efficacy will have limited impact. Similarly, even if an intervention has high Reach and impressive Efficacy, if no organizations will Adopt the intervention, or if only a handful of experts can successfully Implement the program, it will have limited real-world impact.

Horizonatl Rule

^ top of page ^

Question: Why isn't cost one of the RE-AIM dimensions - is it so important to adoption and other issues?

Answer: We agree that cost is often one of the key factors in determining how widely Adopted an intervention will be. However, we view cost, or cost-effectiveness and cost-benefit, as one of the factors that influences several RE-AIM dimensions in addition to Adoption; for example, cost is usually related to intensiveness of intervention which is often related (positively) to Effectiveness and (negatively) to Implementation.

Horizonatl Rule

^ top of page ^

Question: How is RE-AIM different from other evaluation approaches?

Answer: RE-AIM draws upon previous work in several areas including diffusion of innovations, multi-level models, and Precede-Proceed. The primary ways that it is different is that it a) is intended specifically to facilitate translation of research to practice, b) it places equal emphasis on internal and external validity issues and emphasizes representativeness, and c) it provides specific and standard ways of measuring key factors involved in evaluating potential for public health impact and widespread application.

Horizonatl Rule

^ top of page ^

Question: How is the RE-AIM definition of Implementation different from concepts such as intervention delivery, receipt of intervention, or implementation fidelity?

Answer: In the RE-AIM framework, Implementation is closely related to the above issues. However, it has a greater focus on the intervention setting level and on the staff delivering the program and what they do, rather than on what the individual participant who receives a program does. Both are important, but RE-AIM places emphasis on the potential implications for delivering intervention in applied settings, and on assessing Implementation for different components of the program and across diverse intervention staff. In addition, implementing RE-AIM is also concerned with cost and with adaptations that are made to the program or policy.

Horizonatl Rule

^ top of page ^

Question: Is RE-AIM used to design programs, or just to evaluate them?

Answer: Both. Although used more commonly at present to report results or compare interventions, it is also useful as a planning tool and as a method to review intervention studies.


These articles provide examples of reporting results:

Evaluating Initial Reach and Robustness of a Practical Randomized Trial of Smoking Reduction.
Glasgow RE, Estabrooks PA, Marcus AC, Smith TL, Gaglio B,
Levinson AH, Tong S.
Health Psychol
2008 Nov 27(6):78-788.

Implementation, generalization, and long-term results of the "Choosing Well" diabetes self-management intervention.
Glasgow, R.E., Toobert, D.J., Hampson, S.E., & Strycker, L.A.
(2002). Pt Educ Couns, 48(2): 115-122.

Tailored Behavioral Support for Smoking Reduction: Development and Pilot Results of an Innovative Intervention.
Levinson AH, Glasgow RE, Gaglio B, Smith TL, Cahoon J, Marcus AC.
Health Educ Res
2008 Apr;23(2):335-46.

 

The following articles discuss using RE-AIM for planning:

Beginning with the Application in Mind: Designing and Planning Health Behavior Change Interventions to Enhance Dissemination.
Klesges, L.M., Estabrooks, P.A., Glasgow, R.E., Dzewaltowski, D.A.
Ann Behav Med
2005;29:66S-75S.

RE-AIM for Program Planning and Evaluation: Overview and Recent Developments.
Glasgow, R.E., Toobert, D.J.
Center for Health Aging: Model Health Programs for Communities/National Council on Aging (NCOA)
, 2007.

 

These articles provide examples of using RE-AIM to evaluate evidence and review the literature:

Promoting smoking abstinence in pregnant and postpartum patients: A comparison of 2 approaches.
Lando, H.A., Valanis, B.G., Lichtenstein, E.L., et al. (2001).
American Journal of Managed Care
, 7, 685-693.

Reporting of Validity from School Health Promotion Studies Published in 12 Leading Journals
Estabrooks, P.A., Dzewaltowski, D.A., Glasgow, R.E., Klesges, L.M.
(2003) , 1996-2000. Journal of School Health, 73(1): 21-28.

Review of External Validity Reporting in Childhood Obesity Prevention Research.
Klesges LM, Dzewaltowski DA, Glasgow RE.
Am J Prev Med
2008;34(3):216-223.

Smoking cessation interventions among hospitalized patients: What have we learned?
France, E.K., Glasgow, R.E., Marcus, A.
(2001) Preventive Medicine, 32(4):376-388.

Translating physical activity interventions for breast cancer survivors into practice: an evaluation of randomized controlled trials.
White SM, McAuley E, Estabrooks PA, Courneya KS.
Ann Behav Med. 2009 Feb;37(1):10-9. Epub 2009 Mar 3.

 

^ top of page ^

 

 

 

 

 

 

 

 

Hosted by Kaiser Permanente Colorado Region
Institute for Health Research